Sunday, 28 June 2020

Udayan Revamps its Funding Strategy

With our administrative staff working from their homes, it has presented a good opportunity to forge ahead with our work to secure the financial security of the organization going forward.


There is great uncertainty in India among nonprofits about the future of funding opportunities and there is an expectation that many funding opportunities will dry up and or decline due to the economic impact of COVID-19 and diversion of funds to tackling the pandemic and its impacts (it is estimated that the pandemic may push 400 million Indians further into poverty).


Working with Mumbai based fundraising expert, Nandita Dalal, Udayan is conducting weekly fundraising meetings to revamp our strategy and diversify income sources. As part of our preparation, we are putting all our fundraising collateral in place, developing databases, qualifying prospects and allocating roles and responsibilities across our fundraising team.


Udayan collaborated with Nandita Dalal, a Mumbai-based Fundraising Consultant earlier this year to conduct a strategic review of the organization from a fundraising perspective and take Udayan to the next level.

Ms. Nandita Dalal

Udayan also welcomed new staff member, Shourya Chatterjee to Udayan in March who takes up the role of Fundraising Manager.  With extensive experience in raising Sponsorships and working with Schools and colleges in and around Kolkata, Shourya is a great addition to the team to help support our fundraising efforts.


Currently, the core fundraising team comprises Nandita Dalal, Dipak Sahu, Adrija Mitra, Shourya Chatterjee and Emily R Menon. 

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