Thursday, 13 February 2020

Fundraising Expertise Injected at Udayan

In order to take Udayan to the next level, Udayan recently invested in some fundraising expertise via the support of Mumbai based Fundraising Expert, Nandita Dalal, who conducted a strategic review of the organisation from a fundraising perspective to devise a new positioning for fundraising success. 

“Nandita has helped us develop our Case for Support – which is a strategic fundraising tool (a brochure) which clearly defines why a donor should invest their funds with Udayan.” Emily R Menon said.

The new Case for Support is a game-changer for the oragnisation and already, GB members are in talks with International NGOs, Corporates and National Social Service organisations, using the new messaging to upgrade existing and secure new donors.

To support the new Child Sponsorship Program and to support and drive our corporate fundraising efforts, a new Fundraising Manager has been appointed and commenced work on 3rd February.

Shourya Chatterjee is very experienced in raising individual sponsorships via schools and other educational institutions and has experience in corporate fundraising with such organisations as Smile Foundation, Haemophilia Federation India, Global Cancer Concern India and Laxmi Distributor.

A new fundraising office has been established at the Jodhpur Park Apartments, donated to Udayan over a decade ago, to enable Udayan leadership and Fundraising Manager to conduct key meetings and have easier access to corporates and potential funders in Kolkata.

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